Espaço Circular
A visual identity for a second-hand clothing store that brings reuse and support for charitable organizations into the same story.
Client projectView project ↗
Selected work
The work, and the decisions behind it.
Explore complete projects or look through individual pieces. Each project explains the brief, my role and the choices that shaped the work.
2 items shown
Image
Identity in context
Espaço Circular
Image
The name and the symbol
Espaço Circular
Image
A symbol for continued use
Espaço Circular
Image
Earthy colour palette
Espaço Circular
Image
A face for Turuum
Turuum
Image
The mascot's personality
Turuum
Image
Type with a playful voice
Turuum
Image
Warmth and contrast
Turuum
Image
Different ways to play
Turuum
Image
From personality to content
Turuum
No work in this selection yet.
Clear the filters to see all published projects.
This preview could not be loaded. You can still read the project.
Espaço Circular
Identity in context
Presentation mockup of the Espaço Circular identity on a card, surrounded by wood, paper and foliage. The setting echoes the natural references of the brand.
View the complete projectThis preview could not be loaded. You can still read the project.
Espaço Circular
The name and the symbol
The horizontal signature pairs the circular symbol with the Espaço Circular name in serif lettering. The full name and mark form one recognisable signature.
View the complete projectThis preview could not be loaded. You can still read the project.
Espaço Circular
A symbol for continued use
The infinity shape represents the longer life of clothes through reuse. Circular arrows recall recycling, and leaves express the environmental intention.
View the complete projectThis preview could not be loaded. You can still read the project.
Espaço Circular
Earthy colour palette
The supplied palette, in order: #2F5B3A, #A7B89A, #F4EFE5, #D9A6A0, #C9846B and #000000. Greens lead the identity, with warm supporting tones.
View the complete projectThis preview could not be loaded. You can still read the project.
Turuum
A face for Turuum
The red-panda mascot and rounded Turuum wordmark form the main identity composition. A repeating face pattern brings the character into the background as well.
View the complete projectThis preview could not be loaded. You can still read the project.
The artwork is shown in its original language: Português.
Turuum
The mascot's personality
The mascot is an explorer who wants to finish every corner of a game. Curiosity, friendliness, agility and individuality inform the character; playful, competitive and persistent traits connect it with the audience.
View the complete projectThis preview could not be loaded. You can still read the project.
The artwork is shown in its original language: Português.
Turuum
Type with a playful voice
Modak and Titan One provide rounded, expressive display lettering. Inter supports longer information with a simpler reading rhythm. The original typography study shows all three side by side.
View the complete projectThis preview could not be loaded. You can still read the project.
Turuum
Warmth and contrast
The supplied palette, in order: #FFFFFF, #FBD6AC, #E67D43, #DF3C00 and #100E1C. Peach and orange echo the mascot, while the dark tone defines lettering and outlines.
View the complete projectThis preview could not be loaded. You can still read the project.
The artwork is shown in its original language: Português.
Turuum
Different ways to play
The audience plan spans trophy collection, secrets and collectibles, full completion, help with difficult missions, competitive improvement, and gaming news and trends. These profiles guide topic selection.
View the complete projectThis preview could not be loaded. You can still read the project.
The artwork is shown in its original language: Português.
Turuum
From personality to content
Ideas include weekly platinum trophies, difficult-achievement guides, completion challenges, game reviews and recommendations, community achievements, relaxed games and one-minute trophy tips. Reach, traffic, engagement, authority and community are planning objectives.
View the complete project06 /Contact
Tell me what you’re working on.
Share the context, what you need and any timing already in mind. We can start with a short conversation about the scope.
Prefer to write an email?
brunakunrath8@gmail.comPrefer LinkedIn? You can contact me there too.
Connect on LinkedIn